It would seem that Netflix are broadening their horizons when it comes to getting their audiences to engage with their content. They recently launched their first game content on smartphones and they are now going to be holding two interactive pop-up stores for one of their most popular shows: Stranger Things.
There will be two stores in two different locations- The Americana at Brand in Los Angeles and Time Squares in New York City- and will have a wide range of interesting, immersive features such as installations, recreated sets- including Hawkins High, Joyce’s House and the Palace Arcade-, photo opportunities and merchandise. The merchandise is pretty varied too, with 80’s candy and games being available.
Both pop-up stores will open on November 6th for a limited time. Make sure to check out all of the details- including the dates and times that the stores will be open- on the official website here.